Media & Entertainment

ICG provides Market Research and Consulting services in Media & Entertainment since 2001.

We have partner relations with governmental agencies regulating media, several large state-run and private media and entertainment operators, content suppliers, etc. We have abilities to make interviews in local languages, to access governmental and industry sources (such as statistic databases, Custom offices’ import and export records, license and certification registers, best-practice-case databases, etc.)

Currently we provide the following services in media & entertainment markets worldwide:

Market Research

We provide a wide variety of information, including (but not limiting with):

  • Electronic media
    • Online media
    • TV broadcast
    • Radio broadcast
    • Mobile media
  • Printed media
    • Books
    • Newspapers
    • Magazines
  • Media market
  • Media operators & service providers
  • Media regulation & regulators
  • Media customers
  • Entertainment
    • Movies & cinemas
    • Theatres
    • Museums & sightseeing
    • Circus
    • Corporate events
    • Electronic entertainment
      • Video games
      • Online gambling
    • Entertainment market
    • Entertainment operators
    • Entertainment regulation & regulators
    • Entertainment customers
    • Trends & foresight

We did more than 250 successful research, survey and consulting projects in media & entertainment worldwide; some most recent cases are listed below (in alphabetic order):

  • Cable TV market in Bucharest area
  • Cable TV market in Moscow area
  • Cable TV market in Sochi area
  • Cable TV market in St.-Petersburg area
  • Cable TV market in Warsaw area
  • Children park market in CEE
  • Circus market in Russia
  • Corporate events market in Moscow City
  • Corporate events market in St.-Petersburg
  • Corporate events market in Ukraine
  • E-books market in CIS
  • English-language newspaper market in CEE
  • FM stations in Belarus
  • FM stations in Croatia
  • FM stations in Georgia
  • FM stations in Kazakhstan
  • FM stations in Russia
  • FM stations in Ukraine
  • German-language newspaper market in CEE
  • Internet radio market in Russia
  • Market of content for mobile platforms in Moscow area
  • Market of content for mobile platforms in Warsaw area
  • Modern art exposition market in Russia
  • Museum market in Russia
  • Music TV market in CEE
  • Newspaper distribution market in Moscow City
  • Newspaper distribution market in Romania
  • Newspaper distribution market in St.-Petersburg
  • Newspaper distribution market in Urals
  • Newspaper market in Bulgaria
  • Newspaper market in Northwestern Russia
  • Newspaper market in Poland
  • Newspaper market in Urals
  • Theater market in Bulgaria
  • Theater market in Moscow
  • Theater market in Poland
  • Theater market in St.-Petersburg

Company Study

In addition to common information (company’s financials, organization, management, etc.) we provide industry-specific intelligence on companies working in media & entertainment, such as:

  • Staffing policy and sources
  • Staff qualification
  • Number of subscribers, their demography
  • Bestsellers
  • Ratings
  • Editorial policy
  • Circulations
  • Cooperation (content providers, etc.)
  • Number of seats (in theaters, cinemas, etc.), efficiency of their use
  • Pricing policy
  • Copyright protection
  • Use of outsourcing, etc.